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Current Position:Home » News » Marketing & Retail » Supply Chain » Topic

Australian dairy producers fail to understand overseas markets

Zoom in font  Zoom out font Published: 2013-05-28  Origin: foodnavigator-asia  Authour: RJ Whitehead  Views: 36
Core Tip: Australia’s dairy companies have failed to invest in technology and do not try hard enough to profit from international trade, Murray Goulburn’s chief executive, Gary Helou, has warned.
cowpeaking at an industry summit in Victoria, Helou told the nation’s dairy companies that they are still employing outdated thinking from a generation age at the same time as operating in an industry driven by overseas markets.

The time that processors realised the days when they could focus principally on the domestic market were over, said Helou, the head of a dairy co-operative that processes one-third of Australia’s milk supply.

Clinging to the past

“We are now driven by Asia, the Middle East and North Africa. That is a mind set that has to change,” he said.

World demand for dairy products is set to grow at 6% each year, fuelled by the growing middle class in Asia, but supply would increase by no more than 2% annually, he added.

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