Grassland Dairy Products, Inc. has launched Non-GMO Project Verified butter products for the dairy market. The company transitioned its flagship Grassland butter brand to rBST-free, and introduced a retail European-style butter and clarified butter.
“Butter is a very simple and natural product. Over the years, we witnessed a shift in consumers who want more accredited transparency in their food, we believe offering a Non-GMO Project Verified butter option would offer consumers more choices for their families. We source the cream for this product from American dairy farms who meet the Non-GMO Project standards,” Trevor Wuethrich, President of Grassland said. “These farms are also compliant with Validus Dairy Animal Welfare Review practices.”
Grassland will offer the Non-GMO Project Verified butter in quarters for the retail market; and one-pound solids, 25kg bulk butter and anhydrous milk fat for foodservice and industrial customers.