UK-based food manufacturer Hain Daniels, a subsidiary of Hain Celestial, has announced its plans to launch Greek Gods,a Greek style yogurt.
The company noted that Greek Gods' each flavor contains honey, making it an ideal for combination with breakfast cereal or fruit as well as a snack to be eaten on its own.
The Greek Gods range of Honey, Honey & Vanilla, Honey & Strawberry and Honey & Clementine will be available in abundant 680g tubs in Sainsbury's stores from 22 November as stated in the Food and Drink Innovation Network.
The Hain Celestial Group is a leader in almost all natural food categories with well-known brands across all countries, which in the UK includes Linda McCartney.
The launch of the range will be initially supported by radio competitions, front of store sampling and social media activity including couponing.