Frozen cocktails, they call them. But they're packaged like ice cream, because that's what they are -- ice cream infused with alcohol by SnöBar Frozen Cocktails, Santa Monica, California, USA.
With the exception of the Cosmopolitan (vodka, triple sec, and cranberry) and margarita (teguila, lime, and triple sec) popsicles, most of the flavors are old fashioned cocktails. There's the Grasshopper (brandy with crème de menthe and crème de cacao), the Brandy Alexander (brandy and crème de cocoa with cream), the Brandy Alexander with Chocolate Chip, and the Pink Squirrel (brandy, amaretto and crème de cocoa with cream).
How did SnöBar manage to freeze spirits into ice cream when the rest of us have been storing vodka bottles in our freezers?
"Through a lot of trial and error is how we got it to freeze," says the company's co-owner Shannon Masjedi. "It's actually our trade secret, and we did it without chemicals. It's a totally natural product, it's a process of combining and when we actually combine it. It took us three years of research and development."
Founder Eddie Masjedi says they chose these familiar cocktails in part because they didn't want there to be any confusion -- these are alcoholic ice creams. You have to be 21 to enjoy them.
"Indulge responsibly," says the SnoBar press release. The ice creams are being offered in 375ml "pints". Because of their alcoholic content, they are subject to regulation by the Bureau of Alcohol, Tobacco, Firearms, and Explosives and so have to be sold in sizes comparable to their straight liquor counterparts.
SnoBar frozen cocktails were launched a year ago in Arizona and have since been rolled out in the Las Vegas area and southern Florida. The line is being promoted through Facebook, Twitter and Tumblr, and in YouTube videos.
