In a bid to develop alternate direct marketing system to bypass the oft disturbed cardamom auctions, the Spices Board is offering new trading platforms for farmers. Cardamom growers in the states of Kerala, Tamil Nadu and Karnataka are being provided an opportunity in the forthcoming India International Trade Fair (IITF) in New Delhi for marketing their produce in the potential North Indian market.
The Board will make available facilities for showcasing and entering into marketing tie-ups with prominent merchants and dealers of cardamom in the major markets of Delhi and the states of Uttar Pradesh, Madhya Pradesh, Punjab, Haryana and Rajasthan.
The Board will be setting up a cardamom theme pavilion at the Pragati Maidan from November 14 to 27, 2012.
Cardamom growers and associations of cardamom growers are being intimated to participate in the event. Upcountry marketers, traders and buying houses are being invited by the Board to visit the pavilion to interact with the growers, according to a press release.
