xico’s first Purina Pet Park just north of the country’s capital Mexico City, underscoring the company’s commitment to the country’s fast-growing petcare market.The new “Parque Purina” facility, located in Cuautitlán Izcalli, sits on a public space that offers a range of attractions specially designed for dogs, such as agility games and areas to play Frisbee.
The Parque Purina inauguration comes shortly after Nestlé announced plans to open a new pet food factory in the Central Mexican state of Guanajuato in the first half of 2015.
The SFr200 million (Eur165 million) factory project is part of a five year investment of SFr900 million in the country. Located in the city of Silao, the factory will create 300 jobs and include a distribution centre for national supply and import and export to Central America.
Mexico is one of the fastest growing markets for Purina in Latin America with double-digit growth in 2013 alone.
