With lettuce varieties being scarce this week, there were several discount actions promoting endive as an alternative. The German Agrarmarkt Informations-Gesellschaft (AMI) states that 8 German retailers had the vegetable on sale for prices hovering between 0.79 and 0.99 cents.The actions created a bigger demand, in turn causing Italian exporters to frequently run out of supplies. Winter conditions affected endive crops and reduced harvest, and also influenced quality of available produce.
All this led to a tight market, with higher prices for quality expected to last till Christmas.
