The Big Prawn Company was awarded one of the top prizes in the 13th annual Seafood Prix d'Elite new products competition at the European Seafood Exposition in Brussels, Belgium.
Based in the small UK town of Melton Constable, Big Prawn took the top award for best new retail product with its Squid and Apple Black Pudding with Scallops and Minted Pea Purée. Created as a gourmet starter or main course, it features a squid and apple version of the traditional pork black pudding combined with roeless scallops and a minted pea purée. The judges particularly noted the quality of the ingredients, the well balanced flavour combinations, and the originality of the package for this product.
The judges also gave special awards. Anillas de Mar from Angulas Aguinaga of Irura, Spain was awarded the Prix d'Elite award for Convenience. This product uses Alaska pollock surimi and jumbo squid to create seafood rings designed to replicate the texture and flavour of squid rings. Available in natural and garlic flavours, the chilled product is designed for consumers who are looking for tasty, healthy seafood options at a good price. It can be quickly prepared in a variety of ways, and is ideal for battering and frying as it doesn't release moisture during cooking.
Seven by Médithau Marée of Marseillan, France was presented the Prix d'Elite award for Retail Packaging. Seven top quality oysters are packed in a vertical wooden box along with a tasting kit including a tablecloth and oyster knife. The package provides detailed product information in a fun, colourful design. A QR code links to a mobile application with more product information and a video about how to open the oysters. Seven is designed as a dinner party gift or special occasion treat.