Savoury Systems International appointed Dale Braddy to Southeastern USA sales broker. Braddy’s new role will allow SSI to bolster its sales muscle in the Southeast.
In 2004, Braddy founded Southeastern Food Ingredients, a food ingredient brokerage and supplier to food processors and industrial manufacturers. Braddy has worked for the past 13 years in the food industry, has over 25 years of sales management experience and is a long-time member of the Research Chefs Association and Institute of Food Technologists.
“Dale’s entrepreneurial drive and customer relationship building skills made him a perfect candidate to build sales growth in the Southeast,” said Dave Adams, founder and president of Savoury Systems International. “Dale was able to establish his own company that’s still thriving almost 10 years later, and we’re confident he’ll apply the same determination to strengthen our relationships in the Southeast.”