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“We’ve taken a step in website design to make our website easy to use. By streamlining the information and using simple, interactive elements within our web pages we reduce the time visitors have to spend finding options to enhance their products," said Elizabeth Doyle, president and CEO. “For example, by clicking one tab, visitors can stay on one page to view end-product categories, ingredient benefits, the array of vegetables we provide and our extensive processing capabilities."
The website also consolidates information by using an easy-to-read chart with the vast collection of vegetables offered by Vegetable Juices, Inc. The new FAQ page provides quick answers for those who have general questions, and the Quality tab now combines the company’s myriad of certifications, including organic. The company consolidated its historical and biographical information and added a page focused on their sustainability efforts.