SKYY Vodka is kicking off its role as official 2013 sponsor and the exclusive vodka supplier of Emirates Team New Zealand as they challenge for the 34th America’s Cup boat races, including the Louis Vuitton Cup and the America’s Cup Finals. As part of the partnership, SKYY is unveiling a limited edition bottle to honor the occasion taking place in its hometown of San Francisco.
The Limited Edition Bottle, available during racing season, features a custom designed sailing inspired label to celebrate SKYY Vodka’s sponsorship of Emirates Team New Zealand. Available exclusively in California, the bottle will be featured at retail accounts across the state.
SKYY will be featured during exclusive Emirates Team New Zealand events as well as hospitality opportunities throughout the America’s Cup competition taking place in SKYY’s founding city of San Francisco.
The America’s Cup combines cutting edge technology with glitz and glamour and has been called “The Greatest Show on Water.” SKYY Vodka will be participating in all the action in conjunction with Emirates Team New Zealand, not only with SKYY logos on the boats, but through activities and parties off the water for SKYY fans to enjoy. For those not on-site who want to partake in the Emirates Team New Zealand events and boating action, SKYY Vodka will introduce a roster of signature cocktails that the adventure-seeking consumer can create at home while enjoying the races.
“The America’s Cup is one of the most adrenaline provoking, elegant sporting events in the world and we couldn’t be more excited to partner with Emirates Team New Zealand as they head to the finish line of this outstanding spectacle,” said Umberto Luchini, Head of Marketing, Campari America. “Due to the race’s global nature, this partnership has provided San Francisco’s own SKYY Vodka with a unique opportunity to reach a massive community who crave a thrilling yet luxurious lifestyle.”
Twice winner of the America’s Cup, Emirates Team New Zealand is considered among the top challengers for 2013. TThe action kicks off with the Louis Vuitton Cup held in San Francisco beginning July 4 to September 1. It all wraps up with the America’s Cup Finals starting September 7—the first time the finals have been held in the United States in 18 years.
The Limited Edition Bottle, available during racing season, features a custom designed sailing inspired label to celebrate SKYY Vodka’s sponsorship of Emirates Team New Zealand. Available exclusively in California, the bottle will be featured at retail accounts across the state.
SKYY will be featured during exclusive Emirates Team New Zealand events as well as hospitality opportunities throughout the America’s Cup competition taking place in SKYY’s founding city of San Francisco.
The America’s Cup combines cutting edge technology with glitz and glamour and has been called “The Greatest Show on Water.” SKYY Vodka will be participating in all the action in conjunction with Emirates Team New Zealand, not only with SKYY logos on the boats, but through activities and parties off the water for SKYY fans to enjoy. For those not on-site who want to partake in the Emirates Team New Zealand events and boating action, SKYY Vodka will introduce a roster of signature cocktails that the adventure-seeking consumer can create at home while enjoying the races.
“The America’s Cup is one of the most adrenaline provoking, elegant sporting events in the world and we couldn’t be more excited to partner with Emirates Team New Zealand as they head to the finish line of this outstanding spectacle,” said Umberto Luchini, Head of Marketing, Campari America. “Due to the race’s global nature, this partnership has provided San Francisco’s own SKYY Vodka with a unique opportunity to reach a massive community who crave a thrilling yet luxurious lifestyle.”
Twice winner of the America’s Cup, Emirates Team New Zealand is considered among the top challengers for 2013. TThe action kicks off with the Louis Vuitton Cup held in San Francisco beginning July 4 to September 1. It all wraps up with the America’s Cup Finals starting September 7—the first time the finals have been held in the United States in 18 years.