Beltran is part of Groep A.de Witte. They offer a varied assortment of fruit and vegetables from overseas. In addition they also have a separate warehouse for the gamut of nuts and dried fruit, where Linda de Ridder runs the business. The products are marketed under the Cebon brand name. In addition to the standard assortment of nuts and dried fruit, Cebon also offers a large assortment preserved sub-tropical fruit and also an extensive assortment of quality nuts, dried and preserved subtropical fruit, olives and sun-dried tomatoes, seeds and dried beans, groundnut products and rice crackers (either mixed or not), marzipan and chocolate articles. The products are mainly meant for the wholesale and retail trade, hotels and restaurants and market vendors."
"We offer these products under the motto that nuts and dried sub tropical fruit support good health," Linda says. The nutritional value of the products is high, contain healthy fats, minerals and vitamins. As a result they offer good protection against heart, liver and vascular diseases and excessive cholesterol."
Juices
Most juices offered by Beltran are in bottles under the name of Groep de Witte, Cebon. Linda de Ridder mentions that demand during the Summer months is somewhat less in general for the normal assortment.
"The permanent clients buy as usual, but we notice that they now change quicker to, for instance, pineapple juice to prepare cocktails. Sport players are more interested in mixed juices, such as apple-mango, apple-beetroot, and apple-black cherry. These juices are one hundred percent pure without added sugar and without preservatives." Beltran also offers a large assortment of Medjouls, figs, apricots and dates. These products are much desired by Muslims at this moment because of the ramadan period.