The Grant J. Hunt Company introduced a California Orange/ Tajín Seasoning bag at PMA’s Fresh Summit in New Orleans.
The bag will feature California navel or valencia oranges depending upon the season. It is a 4lb. bag and is available year round. Tajin seasoning is the leading produce seasoning in Mexico and North America and is distributed in a wide variety of packaging options and flavors. The seasoning is a mixture of Tajín’s own chili peppers, sea salt and dehydrated lime. It is popular on numerous produce items, plus a diverse range of other applications including seafood, meats, poultry and beverages. Tajín is distributed nationwide in North America, Mexico as well as an additional 12 countries.
According to Grant J. Hunt Company’s marketing director, Eric Patrick, “Our California orange bag featuring fresh oranges and two Tajín seasoning packets is great value-added opportunity for retailers of all sizes as it can be used as a special in-and-out promotion, or if the stores have a strong Hispanic demographic it could be a year round item. Consumers and retailers are looking for something new in the produce department and the growing popularity of Tajín seasoning combined with fresh California oranges is a unique retail offering.”