HiperDino is getting in on the healthy-eating act with its latest venture, opening a range of EcoDino stores.
EcoDino is a new kind of store which offers a wide range of gluten-free, lactose-free and fairtrade products. An area of retail which has seen significant growth across Europe, the first store of this kind was opened in Santa Cruz de Tenerife.
As Freshplaza reports: "EcoDino will allow consumers at the very heart of Santa Cruz de Tenerife to have access to a wide selection of natural and wholesome quality products at competitive prices, since over 95% of the products have organic certifications. Furthermore, 75% of the range is purchased from local suppliers and it has the best selection of fresh produce and meat products, as well as a team of specialised professionals able to answer any customer queries."
HiperDino's move reflects a growing trend in retail, with numerous stores across the continent now focusing specifically on the organic or free-from segments where there is a growing audience willing to spend slightly more on certified products.