n wine brand is launching a new Cabernet Sauvignon Blush wine in time for the summer.The wine bottle has a hand-crafted label, visually telling the story of the grape through the traditional Chilean method of ‘Lira Popular’.
The labels feature black and white illustrations and calligraphy highlighting the brand’s messaging ‘Grapes with Magical Roots’.
The label includes the poem:
In the glass I stand out for my colour and elegance // I amaze with my floral aromas and I enchant with my delicate flavour// I’m joyful, smooth & bright …Grapes with Magical Roots
Cabernet Sauvignon Blush Rosé has an aroma of red fruits including cherries and fresh prunes.
This wine is bright in colour with a pink blush and violet hues.
Sophie Johnson, Concha y Toro, Assistant Brand Manager said:
“Following the success of our rebranded Merlot and Pinot Grigio wines, we have introduced the Cabernet Sauvignon Blush Rosé to cater for the summer season.
“This refreshing wine can be enjoyed as an aperitif or with desserts such as fruits or cakes.”
The Frontera Cabernet Sauvignon Blush Rosé will be available at stores nationwide from the end of June and available from Tesco at £5.99
