Rebel Kitchen, the snacking brand which specialises in healthy dairy-free coconut “mylk” drinks, has announced its first listing with a national multiple with the news it is launching exclusively in Waitrose.
Waitrose will be stocking two SKUs from the Rebel Kitchen range; the Banana and Chocolate 200ml three-packs, in 218 stores nationwide.
Originally launched in January 2014, Rebel Kitchen encourages the whole family to rebel against junk food and snacks with kids’ and adult ranges of dairy free “mylks”, made simply with hydrating coconut milk, pure Somerset spring water and a touch of organic date nectar for sweetness – no refined sugar, additives or preservatives.
Coconuts are sourced from an island in Western Indonesia, via a local supplier who ensures employee wellbeing.
All Rebel Kitchen drinks are lactose-free and suitable for vegans, vegetarians or those on a dairy-free diet.
Rebel Kitchen’s rebellious edge is communicated on the cartons, which are adorned with images inspired by punky tattoos and surf culture.
The Kids’ range of dairy free “mylks” is available in Choco, Banana and Orange Choc Mylk varieties, in 200ml cartons with a handy straw (RRP 99p).
Rebel Kitchen recently expanded its range with new dairy-free “mylk” drinks in grown-up sized 330ml cartons in three varieties (Chocolate, Chai and Matcha Green Tea, RRP £1.89).
Rebel Kitchen “mylks” are available in the following varieties, best served chilled and shaken before serving:
KIDS’ RANGE (200ml tetra-pak cartons, RRP 99p)
Choco Mylk
Made with Fairtrade cacao and a touch of organic date nectar, with coconut milk and water.
Banana Mylk
Rainforest Alliance bananas blended with organic date nectar, a touch of cacao, coconut milk and water.
Orange Choc Mylk
Pure oil gathered from the zest of sweet Brazilian oranges added to cacao, organic date nectar, coconut milk and water.
ADULT RANGE (330ml tetra-pak cartons, RRP £1.89)
Chocolate Mylk
Made with Fairtrade raw cacao and a touch of organic date nectar, with coconut milk and Somerset spring water.
Matcha Green Tea Mylk
Harnessing the goodness of Matcha green tea, one of nature’s most powerful superfoods. Made with coconut milk, Somerset spring water and a touch of organic date nectar.
Chai Mylk
A complex blend of Fairtrade raw cacao, and health-giving cardamom, cinnamon, and turmeric, which have anti-inflammatory properties so are soothing on the stomach. Made with coconut milk and Somerset spring water and a touch of organic date nectar.
The drinks have a shelf life of six months and must be consumed within three days of opening.