Gap is planning to test 'fast fashion' model in some stores as it witnessed decline in sales and profit during the second quarter ended 1 August.
The American multinational clothing and accessories retailer will test small batches of product in its stores this spring, with plans to increase the count if sales pick up, The Wall Street Journal reported.
The proposed model is believed to allow retailers to quickly adapt to changing fashions in the market thereby improving business performance.
Gap CEO Art Peck was quoted as saying: "Our evolving product operating model is laying the foundation to more consistently deliver on-trend product collections across our portfolio."
Gap posted 2% decline in sales to $3.9bn during the quarter.
The retailer' sales, excluding newly opened or closed locations, fell by 6% at Gap and 4% at Banana Republic. However, Old Navy Global's sales continue to grow with 3% rise during the quarter.
The retailer's profit during the quarter decreased to $219m, when compared to $332m during the same period of the preceding year.
Gap will continue to proceed with previously announced growth initiatives with a focus on Asia, global outlets and Athleta in the US.
