For the first time ever, all of Walmart’s Cyber Monday savings will be available to customers starting Sunday evening, 29 November at 8 p.m. ET.
The change is aimed at providing a simpler and more convenient experience for customers who are searching the Web on Sunday night and often waiting up past midnight to do their shopping. Google searches for the term "Cyber Monday" clearly surge on Monday, but there is also a significant spike on Sunday evening. And, historically, when Walmart released select Cyber Monday deals on Sunday evening, traffic increased significantly.
Cyber Monday originated as consumers waited to get back to work after Black Friday to continue their holiday shopping online where they had a high-speed connection. As faster Internet spread to more homes and smartphones, consumers began staying awake past midnight Sunday to access the best specials as they came online. Walmart's earlier start time breaks with that "tired" tradition and reflects a commitment to make shopping easier for customers without asking them to stay up into the wee hours or checking online every few minutes on Monday.
"It can be exhausting for working parents and millennials to stay up past midnight to shop online, only to wake up early the next day to get ready for work," said Fernando Madeira, President and CEO, Walmart.com. "By starting 'Cyber Monday' hours earlier on Sunday evening and quadrupling the number of Cyber Monday specials, we're making it easier for customers to get ahead of the busiest online shopping day of the year and save on the best gifts."
Savings All Weekend Long
On the heels of Black Friday, Walmart begins Cyber Week on Saturday, Nov. 28 with key items available for free in-store pick up. The savings continue with Walmart's biggest Cyber Monday ever beginning at 8 p.m. ET on Sunday, Nov. 29, with incredible deals on thousands of items, including:
LG 65'' 4K Ultra HDTV - $799 ($500 savings) + free shipping
Microsoft Surface Pro 3 - $599 ($200 savings) + free shipping
Air Hogs Star Wars Remote Control X-34 Landspeeder - $19 ($15 savings) + free shipping to store
14-ft. Trampoline with Enclosure - $189 (nearly $80 savings) + free shipping
Porter Cable 3-Tool Combo Kit - $79 (Special Buy) + free shipping
Air Hogs Video Drone - $75 ($34 savings) + free shipping
Deeper Inventory and the Best Deals on Items Customers Want Most
Walmart.com merchants closely watched customer search and demand trends in the months leading up to the holidays and significantly expanded the assortment for Cyber Monday in the most sought-after categories. For example, in the past week, searches for Star Wars, 4K TVs, drones, Beats by Dre headphones, Fitbit and 3D printers are all up more than 100 percent compared to the same time last year. Walmart.com has increased its assortment of these key items and will offer triple the number of Star Wars toys, three times as many 4K TVs, 15X more drones, and 350 percent more 3D printers and accessories compared to last year.
Fast, Free Shipping on Millions of Items
Last year, nearly 90 percent of the orders placed on Walmart.com between Thanksgiving Day and Cyber Monday shipped for free. Millions of items ship for free to Walmart stores across the country, and Walmart offers free shipping to home on orders of $50 or more.
More Opportunities to Shop with the Return of Evening Edition
Walmart plans to bring back the popular "Evening Edition" which launched last year on the evening of Cyber Monday to give working moms, dads and millennials another opportunity to get the best gifts at low prices. If customers are unable to shop on Sunday evening, they have a second chance on Monday after work. Last year, Walmart saw a sharp increase in visits to Walmart.com during this time period. Cyber Week will continue through Friday, Dec. 4 with 2,000 online specials offered each day. More information on the Evening Edition will be unveiled before Cyber Monday.
