Solvay Aroma Performance, a leading name in vanilla flavours since 1884, has introduced two new natural flavour brands at the just-concluded Food ingredients Europe 2015 (Fi Europe) show: Vanifolia, a range of global natural flavours that are based on core technology and benefit from Solvay’s infinite experience in the formulation of vanilla flavours; and Vanifolia Bean, a new range of vanilla flavours derived from genuine vanilla orchid beans. Solvay exhibited its comprehensive product offering, including a broadened range of Govanil functional flavours.
“With this strategic expansion of our established product portfolio, we are taking another big step ahead in the value chain of fully natural flavours in line with ‘natural’ consumer trends and ‘natural’ labelling regulations,” says Jean-Pierre Cuif, Solvay Global Flavors manager. “At the same time, Vanifolia also answers customers’ new needs for more complex flavour formulations tailored for instance, to specific health and wellness product solutions or clean label requirements.”
Vanifolia recalls the rich experience of the natural vanilla taste in addition to unique functions offered by new collections of flavours. At the same time, it highlights the continuing innovation of the company’s product portfolio in the market, following the successful introduction of Govanil functional flavours in 2012. This specific functional vanilla flavours range has been extended and now offers an additional and unparalleled taste experience. New grades have been developed to meet needs in specific markets such as bakery and chocolate.
Complementing the Govanil offering, Vanifolia provides a new range of global natural flavours based on core expertise and technology. The products meet the highest food safety standards and are fully compliant with both US and European flavour regulations, including EU directive 1334/2008 and FDA 21CFR101.22 on ‘natural’ labelling. This means that customers will be able to designate Vanifolia on food packaging labels as a ‘natural flavour.’
Driven by a significant natural trend, Vanifolia provides organoleptic, functional benefits and solutions for key food market segments including bakery, chocolate and confectionery, instant powder drink products and nutritional products. Vitamin-rich and protein-packed nutrition is no longer the sole domain of athletes, but has grown into a large consumer-led market governed by high expectations of health and wellness. The new flavours add significant value to these performance products having been designed for masking off-notes while balancing or boosting overall taste. Some similar requirements apply to instant powder drinks, where it creates a more authentic and pleasant taste experience. In bakery premix formulations, the new flavours help to reduce sugar while ensuring a lasting sweet taste with a unique vanilla note. In chocolates and confectionery, it has a perfect fit for harmonising the qualities of cocoa with premium indulgent tastes. It is available in powder and liquid grades providing optimised processing properties.
The new Vanifolia Bean experience combines all the qualities of Vanifolia but with the added benefit of a natural flavour based on genuine vanilla bean extract. In Europe, this product range allows ‘natural vanilla flavour’ labelling, addressing growing consumer awareness for clean label safe food ingredients.
“Vanifolia underscores our dedicated vanilla taste focus and expertise, which is a valuable strength that we are proud to share with our customers throughout all product ranges, from vanillin and ethyl vanillin ingredients to functional, natural and true vanilla flavors,” concludes Jean-Pierre Cuif.
