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Current Position:Home » News » Marketing & Retail » Food Marketing » Topic

Turkish products: directly to the customer without delay

Zoom in font  Zoom out font Published: 2016-02-04  Views: 93
Core Tip: “Our strength is the direct import from Turkey,” states Ruhi Yavuzs the CEO from Yavuz at the wholesale center in Frankfurt am Main. “We carry a wide range of fresh products and through the years we developed into the largest distributor and importer of T
“Our strength is the direct import from Turkey,” states Ruhi Yavuzs the CEO from Yavuz at the wholesale center in Frankfurt am Main. “We carry a wide range of fresh products and through the years we developed into the largest distributor and importer of Turkish produce at the Frankfurt wholesale center.” The wholesaler supplies major customers in the region of Frankfurt am Main as well as local supermarkets and retailers.

Own brand 'Halil Yavuz'
“The own brand of Yavuz is 'Halil Yavuz', which is produced in Turkey through contract farming,” states the CEO. “With our own brand we can guarantee our customers a high quality. The label 'Halil Yavuz' carries, among others, sweet peppers as well as eggplants.”

“Our customers appreciate the quality we deliver”
The company has been active in the industry for 30 years and is one of the largest and oldest companies at the wholesale center. Like his father before him, Ruhi Yavuzs is the second generation to run the Yavuz company. He knows: “Our customers appreciate the quality we deliver. Our long-term relations with our partners in Turkey have led to our development into one of the most important importers of Turkish produce to Germany.”

Own transport service
In addition to local sales the wholesaler also runs its own transport service, and delivers daily to customers nationwide. Ruhi Yavuzs explains: If it is possible then we coordinate the direct delivery in such a way that the produce from Turkey is delivered without delay directly to the customers.”
 
 
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