Boston Fresh is pleased to announce the addition of Anthony Pelliccio as Northeast Regional Sales Manager. Anthony joins the team with over 20 years of sales experience in the consumer products industry.
As regional sales manager, Anthony’s primary responsibility will be to grow sales to existing customers by providing solutions to their produce issues, acquire new accounts and sell the differentiation of Boston Fresh to the Northeast marketplace.
“I see a need in the region for the value added services that Boston Fresh provides and I know we can assist current and future customers with not only their everyday requirements, but also any hard-to-find products,” stated Pelliccio.
Anthony will cover the northeastern United States and looks forward to showing current and future customers how Boston Fresh can help them grow their business and provide the freshest and most traceable produce available.
Anthony joins Boston Fresh most recently from Manhattan Food Brands where he held the position of Director of Sales for the East Coast.“Anthony brings his entrepreneurial spirit and passion for fact-based selling to Boston Fresh. As a skilled sales account manager, his broad range of experience from grocery and mass merchandise to natural, specialty, and C-Store, will be a great asset to the Boston Fresh plans for growth,” said Paul Schulz, Director of Sales and Marketing.
