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Current Position:Home » News » Beverages & Alcohol » Beverages » Topic

Coffee companies diversify product offerings as consumers look for healthier, improved options

Zoom in font  Zoom out font Published: 2016-04-19  Views: 11
Core Tip: With coffee remaining a popular choice for consumers worldwide, companies look to capitalize through innovative product advancement and new healthy options.
With coffee remaining a popular choice for consumers worldwide, companies look to capitalize through innovative product advancement and new healthy options. Coffee Companies with developments of importance in today's market are Healthy Coffee International, Dunkin' Brands, Starbucks Corporation, The J.M. Smucker Company and Coffee Holding Co.

Healthy Coffee International, Inc. (OTC: HCEI) is pleased to announce that it has received an Initial Trial Purchase Order from Etihad Airways to supply them with EnerGi Healthy Chocolate, one of their signature product lines. "This is a major breakthrough for us," states Rick Aguiluz, CEO of Healthy Coffee International, and architect of the Healthy Coffee concept and the FRM Business Model.

Based in Abu Dhabi, Eithad Airways is the national airline of the United Arab Emirates. Established by Royal Decree in 2003, since inception Etihad has become one of the fastest growing airlines in the history of commercial aviation. Their unique blend of cultured elegance and unstinting luxury has lead them to become "The World's Leading Airline" at the World Travel Awards for five consecutive years. "The potential for this product alone is estimated to be over $600,000 in orders for the next 36 months,"adds Aguiluz. "We are also looking at supplying our other products, like Energi Blend Healthy Coffee, Energi Black Healthy Coffee and Energi Chai Healthy Milk Tea."

In other sector related news in the Coffee/Beverage industry: Dunkin' Brands (NASDAQ: DNKN) wants to steal some attention from Starbucks (NASDAQ: SBUX). On the day its rival rolled out long-awaited changes to its loyalty program, Dunkin' announced changes to its own plan, pushing Starbucks out of the spotlight at a time when many of its customers are displeased with the new program details. Essentially, the coffee chain has decided to move from a loyalty program based on visits to one that rewards customers for how much they spend. Under the old program, people earned a single star for each visit. After they amassed 30 stars, consumers became Gold members, making them eligible to earn a free drink every time they earned 12 stars.

The J.M. Smucker Company (NYSE: SJM) recently announced that its Board of Directors has implemented a leadership transition plan that leverages the strong capabilities of the executive team, provides continuity in management, and underscores the Company's commitment to focusing on long-term growth and industry leadership. Effective May 1, 2016, Mark T. Smucker, President, Consumer and Natural Foods, member of the Company's Board of Directors, and fifth generation of the Company's founding family, has been appointed President and Chief Executive Officer, succeeding Richard K. Smucker, who has served as Chief Executive Officer since 2011 and Co-Chief Executive Officer since 2001. Richard Smucker will become Executive Chairman of the Board, succeeding current Chairman Timothy P. Smucker, who will transition to the role of Chairman Emeritus and will remain on the Company's Board of Directors as a non-employee Director. Dunkin' Donuts® brand is licensed to The J.M. Smucker Company for packaged coffee products sold in retail channels such as grocery stores, mass merchandisers, club stores, and drug stores. This information does not pertain to Dunkin' Donuts® coffee or other products for sale in Dunkin' Donuts restaurants.

Coffee Holding Co., Inc. (NASDAQ: JVA) last month announced its operating results for the three months ended January 31, 2016: Net sales totaled $22,805,397 for the three months ended January 31, 2016, a decrease of $15,600,582, or 40.62%, from $38,405,979 for the three months ended January 31, 2015. The decrease in net sales reflects lower coffee prices during the quarter and our reduced wholesale transactions with Keurig Green Mountain, Inc. ("GMCR") of approximately $15,541,000.
 
 
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