Even as local farmers contend with falling prices and struggle to sell their produce, the country is spending millions of dollars buying imported agricultural products.
This has raised the question of how to prevent Vietnamese agricultural products from losing out in the domestic market.
The Ministry of Agriculture and Rural Development’s recent statistics shows that Vietnam imported US$852 million worth of vegetables and fruits in the first seven months of 2017, nearly double that of the same period last year. The import revenue is estimated to exceed $1 billion this year.
The vegetables and fruits were imported from Thailand, which holds 57 per cent of the market share in the first half of 2017, followed by China (16.8 per cent).
Vietnam mainly imported apples, oranges, kiwis and cherries (from New Zealand and Australia), mangoes, custard apples, and tamarind (from Thailand), green apples (from France and the United States), pomegranates (from South Korea) and vegetables from China.
The nation also spends billions of dollars importing other agricultural products such as maize and soy bean every year.
A market research survey published on Vibiz.vn recently revealed that 53 per cent of Vietnamese citizens surveyed preferred buying rice from Thailand and Japan, which have gained huge popularity though Vietnam is among the world’s top rice exporters.
Dao Anh Tuan, director of a company that imports fruits in Ha Noi, said many kinds of fruits that can be grown in Vietnam are now imported, such as mangoes, grapes and coconuts.
As the market opens up more and more, many fruits are being imported in huge quantities, which lowers their cost, Tuan added. In addition, there are many players in the fruit import market and the competition is fierce, so the price of imported fruits has dropped, and some are even cheaper than locally grown fruits, Tuan said.
Imported fruits are increasingly favoured by consumers who believe that they are of better quality, Tuan said.
According to Dang Kim Son, former director of Institute of Policy and Strategy for Agriculture and Rural Development, consumers choose products based on quality, safety and price.
Vietnamese producers must focus on improving quality, ensure hygiene and safety standards are met, and lower prices in order to compete effectively with imported products, he said.
It will also be tough for Vietnamese agricultural products to compete amid rapid international integration, if products continue to be exported in raw form and have inconsistent quality and unclear origins, Son said.
The decisive factor is product quality, said expert Vo Tong Xuan, adding that products sold in the domestic market must be of the same quality as those exported.
Pham S, deputy chairman of Lam Dong Province’s People’s Committee, said the management of agricultural production must be improved to ensure product quality and food hygiene and safety.
