The banana market is somewhat unstable when it comes to prices, but at the same time, the fruit remains the most sold in the world, which guarantees constant sales, despite the slowdown of trade in Europe during the summer season, which affects all fruits.
Leonardo Mejía said that his company "is absolutely dedicated to international trade through a network of producers, exporters and customers. We have managed to reach important markets. We use our own brand and also those of the producers if they have one, but we can also develop a new brand if the client requests it."
Mejía also explained that they have commercial allies in Colombia, Ecuador, Mexico and Peru, and that although their main export product is bananas, they also trade with other fruits. "The fact of having our headquarters in Colombia and commercial partners in other producing countries allows us to sell the best option in the market at any given time," he said.
Regarding the prospects for the next season, Mejía said that "despite the fact that last year's weather in Costa Rica and Central America led to an overall increase in sales in Ecuador, which gave a boost to the demand and caused prices to increase as never before, this year our priority is for prices and sales to remain stable."