“This product was created for consumers. We see companies bringing their own brands to the frozen patty space, but our research indicates that consumers are more likely to try brands they can trust,” says Deborah Socha, value-added brand manager for Cargill’s protein business. “TGI Friday’s is a well-known brand with a multi-decade reputation for bold flavor and trusted quality. They absolutely deliver on that.”
Cargill surveyed 530 consumers and found that 99% of respondents recognized the TGI Friday’s brand.
“Our brand thrives by sharing the liberating spirit of TGI Friday’s with people every day, in every dining environment,” says Tres Whitley, director of supply chain and licensing, strategic sourcing, TGI Friday’s. “The breadth of our retail food offerings brings flavorful recipes to the public in a convenient way. Alongside Cargill, we are helping people easily craft premium burgers at home with an everyday option they can have in their freezers.”
The selection includes Bacon Cheddar, House-Seasoned, Caramelized Onion and Jalapeño White Cheddar.
Each box includes six frozen beef patties in resealable packaging.
