A week ago, the residents of the twin cities of Rawalpindi and Islamabad have started the 'Fruit Boycott Campaign' due to the inflated fruit prices. With this action, the residents of these cities have managed to bring profiteers and hoarders to their knees and reduce the prices of various fruits by 100 percent.
Hit hard by the skyrocketing inflation, the public extended support to the ‘Fruit Boycott’ call that first appeared on social media and urged people not to purchase fruits as a protest against the exorbitant prices of the commodities during the month of Ramadan.
On Friday, the prices of bananas, watermelons, strawberries, apples, guavas, and oranges saw a sharp downward trend. According to sources privy to the development, prices are likely to decline further.