Burts has invested £6m into its Leicester factory this year, doubling the site’s capacity to produce more hand-cooked chips and compression popped snacks to keep up with demand.
The investment aligns with the company’s organic and strategic growth plan, creating new avenues for progression and opportunities for its employees.
As part of the investment, installations include two new state-of-the-art fryers, one new bagging system and 14 compression poppers to create the brand’s popular Lentil Chips, along with doubling the potato storage capacity and updating handling operations. These improvements to the factory have created 16 new jobs at the Leicester location for frying and popping operatives.
The premium snacks brand was acquired by European snack producer, Europe Snacks earlier this year. Burts continues to operate from its two manufacturing sites in Leicester, Plymouth and Devon.
Dave McNulty, Managing Director at Burts, said: “It’s an exciting time for the business, and the investment means we’re able to double our capacity at our Leicester site to keep up with the demand of our products.
“The improvement this will have on our manufacturing capabilities will allow us to continue to grow and innovate at a time where we want to continue building the momentum in the snacking category.”