Aviko said that consumer research suggests 74% of respondents would order sweet potato fries if they were on the menu in a restaurant. Around the same amount also thought the product was perfect for a children's menu. More than two thirds of diners also see sweet potatoes as a healthier option. What the company didn't mention was that McCain Foodservice came out with sweet potato fries last year; Lamb Weston/Meijer also supplies sweet potato chips.
Aviko uses a steam blanching production method that it said delivers better taste retention and produces a good crispiness and color. Because of this process the fries don't contain any genetically modified organisms and are gluten-free. Sweet potatoes also contain twice as much fiber as regular potatoes and are high in potassium and beta-carotene, or vitamin A. Aviko's sweet potato fries are available now to all foodservice outlets in 2.3-kg packets, cartons of five packets or in larger amounts.
