Ovtene was created by the company's CEO Alberto Tomasini and the University of Udine, Italy. The company noted that the new packaging restricts secondary bacterial growth, extends shelf life and postpones spoilage.
While the product is currently produced in Italy, with the new plant in the US, the company plans to boost the production by 20 times.
Ovtene is primarily composed of calcium carbonate talc, titanium dioxide and is held together through high density polyethlyne (HDPE) resins. It is available in rolls, sheets, and bags.
