Ocean Spray Cranberries, Inc. has partnered with Tropicana, a PepsiCo, Inc. brand, to launch chilled juice in two flavors: cranberry and blueberry.
“We’ve been exploring a chilled juice option for years,” said Ken Romanzi, senior vice-president and chief operating officer of Ocean Spray North America. “Through a strategic alliance with Tropicana, we were able to combine our cranberry and blueberry expertise with their chilled juice category expertise to create an exciting new juice platform.”
The beverages are available in 59-oz carafes at a suggested retail price of $3.99.
