Constellation Brands, the owner of SVEDKA Vodka brand manufactured at Lidkoping in Sweden, is all set to launch two new flavors - SVEDKA Orange Cream Pop and SVEDKA Strawberry Colada - on 15 April 2013.
SVEDKA Orange Cream Pop is a blend of oranges and vanilla cream flavors. It is sold in an orange and white gradient ombre graphics packaging.
The drink can be enjoyed on the rocks as a frozen slushy or can be mixed with orange juice, vanilla ice cream and crushed ice to form SVEDKA Orange Cream Pop Dream cocktail.
SVEDKA Strawberry Colada is a blend of coconut, strawberry and pineapple flavors with aromas of tropical fruit. It is housed in a white lacquered bottle with metallic gold band and fuchsia pink flavor.
The drink can be mixed with soda water and pineapple juice to form a cocktail SVEDKA Menage-a-Colada.
SVEDKA Vodka marketing vice president Diana Pawlik said, "The introduction of these two new flavors further expands the portfolio, extending the brand's reach and notoriety across its diverse and engaged consumer base."
Both the new flavors will be available in 50ml, 375ml, 750ml, 1l and 1.75l bottle formats for a suggested retail price of $12.99 per 750ml bottle.
SVEDKA Orange Cream Pop and Strawberry Colada will join SVEDKA's flavor portfolio that includes Colada, Citron, Clementine, Raspberry, Vanilla, Cherry and Grape.