Cuvaison Estate Wines, a Napa Valley-based family-owned winery producing ultra-premium, vineyard-driven and hand-crafted wines, has added new wines to its Cuvaison wine brand with updated logo, labels and packaging.
The new wines are the 2011 Estate Chardonnay and 2011 Estate Pinot Noir.
Both the wines are labeled with a new label featuring modernistic logo, updated fonts and foil trim. The logo and label retain the 'arch' shape that represents Cuvaison's original winery in Calistoga. The wines are packed in natural craft box shippers with a message from Cuvaison winemaker Steve Rogstad.
The new designs are inspired by Cuvaison's tasting room in Carneros, claims the company.
Cuvaison Estate Wines president Jay Schuppert said the company's new package reflects the beauty and light of its tasting room.
"We're confident that our customers will recognize the brand and be very receptive to the visual appeal and distinctive character of the new label," Schuppert added.
In spring 2013, the winery plans to roll out two new wines - Kite Tail Chardonnay and Spire Pinot Noir.