Coconut Waters frozen fruit bars are being launched in the United States this month under a new brand, Outshine, that is being added to the Dreyer's brand in the West and the Edy's brand in the East and Midwest by Nestlé USA.
They come in two varieties. Coconut Waters with Banana is infused with sweet, creamy banana puree blended with real young coconut water for. Coconut Waters with Pineapple combines young coconut water with chunks of real pineapple for a tropical twist.
The Dreyer's/Edy's Outshine brand will introduce other new Limited Edition Seasonal Picks inspired by the farmers market, which include Raspberry and Peach flavors (available February through August) and Grapefruit and Blood Orange flavors (available September through December). The new brand is also taking in the whole range of fruit bars previously marketed under the Dreyer's and Edy's brands.
