Made-to-order pizza is the next big trend to hit the restaurant industry, according to a recent report from Technomic.
The Fast Casual Pizza Cluster Report, powered by the company's Concepts 2020 study, examined made-to-order pizza chains and found that, like better-burger chains, the trend is fueled by raised standards including premium ingredients and better quality
"Made-to-order pizza can be the next big growth niche because its fresh, gourmet positioning provides a strong platform for popular health and wellness concepts, said Darren Tristano, executive vice president. "Not only are made-to-order pizza concepts delivering better quality and fresher ingredients, consumers are able to create their own pizzas that are ready within minutes, a proven recipe for success within the fast casual space." Further, the report looks at the overall foodservice landscape highlighting areas of growth potential like comprehensive pizza concept evaluations, menu trends and insights on consumer drivers enabling growth.
