2013 sees the FPEF exhibiting at Asia Fruit Logistica for the 6th time. The Fresh Produce Exporters' Forum (FPEF) is a voluntary, non-profit organisation with 111 members, accounting for about 85% of fresh fruit exported from South Africa.
Anton Kruger, CEO, explains why the organisation has continued to attend year after year, "We attend to continue raising awareness for South African fresh fruit exports and to establish, and strengthen relationships with clients."
This year around 20 members of FPEF, as well as Kruger and Marketing Manager Marletta Kellerman will be on the South Africa stand E-16.
FPEF members consist of fruit exporters, producer-exporters, export and marketing agents, pack houses, logistics and other service providers. Whilst membership is voluntary and open to all South African fruit exporting companies and industry service providers, strict accreditation criteria and a Code of Conduct apply to ensure that only competent and reliable marketing agents and grower-exporters are admitted to the Forum.