The size of the NACS Show exposition increased 4 percent compared with 2012, featuring a 396,000- net-square-foot expo with 1,160 exhibiting companies, 195 of which were new to the show, the association reports.
Among those exhibitors were a plethora of beverage brands that showcased what they have to offer for the convenience store channel. Here are some of the highlights:
AloDrink (alodrink.com) unveiled the latest variety of its Alō Exposed aloe drink, Watermelon Peach.
Anheuser-Busch (anheuser-busch.com) promoted its balanced portfolio approach (BPA) for the convenience store channel. The company also unveiled Your BPA, which allows retailers to view the product assortment suggestions that best meet their demographics. It also promoted its limited release Bud Light Lime Cran-brrr-Rita to complement the rest of its flavored malt beverage portfolio.
Bai Brands (drinkbai.com) offered samples of its Bai 5 antioxidant-enriched beverages.
Balance Water Co. (drinkbalance.com) showcased its line of functional waters that contain flower essences. In addition, the company announced that it is rebranding its Digest variety to Cleanse.
Bawls Acquisition highlighted its Bawls Guarana (bawls.com) soft drink stimulated by guarana and its Crunk Energy Drink (crunkenergydrink.com).
Bebida Beverage Co. (BeBevCo)promoted its Koma Unwind (komaunwind.com) relaxation beverage. The company also highlighted its Relax 5 relaxation shot.
Bio-Engineered Supplements and Nutrition (BSN) (bsnonline.net) showcased its line of sports nutrition products. Among the company’s beverage offerings are Syntha-6 protein shake, N.O.-Xplode RTD, and N.O.-Xplode igniter shot.
Britvic plchighlighted its kids drink brand Robinsons’ Fruit Shoot (fruitshootusa.com). The juice drinks are available in regular and no-sugar-added varieties.
For the children’s beverage market, Bug Juice (drinkbugjuice.com) launched two new flavors: Bubble Gum Berry and Dragon Berry.
BYB Brands (bybbrands.com) showcased its Tum-E Yummies fruit-flavored drinks and Fuel in a Bottle energy shots.
Earlier this year, C&C Cola (cccola.com) announced that it will be expanding into a Georgia facility. The company also shared that 12-packs of its 14 most-popular flavored carbonated soft drinks (CSDs) have been relaunched in newly designed packages.
Campbell Soup Co.’s Bolthouse Farms (bolthouse.com) division showcased its healthy on-the-go beverage smoothies and drinks. The company also highlighted its V8 V-Fusion Refreshers (v8juice.com) and its V8 V-Fusion + Energy (vfusionplusenergy.com) energy drink.
Citrus World Inc.’s Florida’s Natural Growers (floridasnatural.com) announced that its Growers’ Pride juices will be reformulated to contain no high-fructose corn syrup beginning in January. The packaging size also has been changed from 16 to 14 ounces.
Compañia Topo Chico (topochico.com) highlighted its sparkling mineral waters for the convenience store channel.
Cott Beverages (cott.com) promoted Aqua Flow, its private-label liquid concentrate offering.
Cowboy Up Energy (cowboyupenergy.com) highlighted its same-named energy drink and shot. The company also announced that it will soon release a Cowgirl Up variety.
Crown Imports (crownimportsllc.com) unveiled its Modelo Especial Chelada, which currently is available in select markets in the United States. A national release is scheduled for the first quarter of 2014.
Highlighting its Muscle Milk (musclemilk.com) brand, CytoSport promoted its Pro Series 40 protein drink, which contains 40 grams of protein in each bottle. The line is available in Knockout Chocolate, Intense Vanilla and Mint Chocolate Overload.
Dream Water (drinkdreamwater.com) showcased its anxiety relief drink. The company also introduced its Slumber Set, which includes a bottle of Dream Water, an eye mask, an inflatable neck pillow and a set of earplugs.
Dr Pepper Snapple Group (drpeppersnapplegroup.com) promoted its collection of brands and house of flavor offerings. From its CSDs portfolio, the company highlighted the Ten platform and its ability to bring consumers back to the category. The company also showcased brands from its partners including Vita Coco Kids and Neuro Drinks’ new collection of flavors: Sonic Super Fruit Infusion, Sonic Blood Orange Passion, Bliss White Raspberry, Bliss Summer Citrus Berry, Sleep Tangerine Dream, Sleep Mellow Mango, and Daily Tangerine Citrus.
