US-based technology major IBM has agreed to manage Coca-Cola Amatil's (CCA) SAP infrastructure in cloud environment hosted in its data center in Sydney, Australia, over the next five years.
A multimillion dollar cloud agreement was signed between IBM and Coca-Cola Amatil.
CCA currently has operations in six countries Australia, New Zealand, Indonesia, Papua New Guinea, Fiji and Samoa. It manufactures, distributes and markets non-alcoholic ready-to-drink beverages.
As per the agreed terms, CCA will use the IBM cloud platform in Australia and Indonesia to optimize and streamline its order management and distribution processes; increase operational efficiencies; and deliver consistent and exceptional quality of customer experience in both the regions.
CCA CIO Barry Simpson said that Indonesia is a vastly different market to Australia, as it has a more diverse trade to support across both modern and traditional channels.
"By using a common cloud platform across Australia and Indonesia, we will be able standardize and automate our operations and bring a consistent level of efficiency to our Indonesian business," added Simpson.
Implementation of cloud platform will enable the company to focus on growing its market share in Indonesia, which is a major opportunity it in 2014, CCA said.
The company's usage of IBM cloud platform in Australia is also expected to expand to the rest of the South Pacific region in future.