The Alkaline Water Company Inc.(OTCBB: WTER) (the "Company"), developers of an innovative state of the art proprietary electrolysis beverage process, packaged and sold in 3 liter and 1 gallon sizes under the trade name Alkaline88, announced today it has entered into a distribution agreement with Associated Grocers, Inc. of Louisiana.
Since its inception in 1950 with 17 founding member stores, Associated Grocers remains committed to its original goal of helping the independent grocer remain competitive. Headquartered in Baton Rouge, the company has developed an impressive campus of warehouse and administrative buildings that total over 700,000 square feet serving 200+ independent retail supermarkets in Louisiana, Texas and Mississippi.
Associated Grocers, Inc. considers itself the "grocery store for grocery stores" providing a shopping list of products and services that allow independent supermarkets to compete with the national chains while providing their unique hometown flavors and fast, friendly service.
With over 750 full-time employees and annual sales over $675 million, Associated Grocers, Inc. is a key player in the regional economy.
"We are delighted with Associated Grocers decision to add Alkaline88 to their product offering at over two hundred stores in this important retail region." comments Steven Nickolas, President & CEO of The Alkaline Water Company, Inc. "It also gives us the opportunity to minimize our freight cost by utilizing our new co-packing relationship in Tyler, Texas. Summer is here, and as in other regions we expect tremendous acceptance of our bulk water products in their stores. Our national positioning program continues ahead of schedule, and it looks like it will be a great selling season for Alkaline88."
