As the Aristocrat Group continues its aggressive nationwide distribution strategy for its American-made spirit, the Company is negotiating with a California marketing firm to bring RWB Ultra-Premium Handcrafted Vodka to the top distilled spirits market in the U.S.
ASCC is working with a marketing firm that has distribution channels throughout the U.S. The Company has selected California to begin the first phase of its nationwide distribution strategy. The partner ASCC is working with specializes in brand awareness and introducing distilled spirits brands to regional and nationwide target audiences.
Once finalized, the California distribution agreement introduces RWB Vodka to a booming distilled spirits space which features major national markets Los Angeles and San Francisco. The latest statistics show that, per volume, California is far and away the U.S. leader in distilled spirits consumption at over 56 million gallons per year.
"Distribution into California is the next phase of our strategy to expand the reach of RWB Vodka nationally," ASCC CEO Robert Federowicz said. "We have evaluated potential partners to bring RWB Vodka into California, and this marketing firm offers the expertise and proven distribution capabilities we require."
ASCC is working to build a portfolio of successful brands to compete in a highly profitable sector alongside LVMH Moet Hennessy Louis Vuitton (OTCBB: LVMUY), Diageo PLC (NYSE: DEO), BEAM, Inc. (NYSE: BEAM) and Brown-Forman Corp. (NYSE: BF-B). By handling its own distribution business, ASCC hopes to capitalize on unprecedented new brand building opportunities through Luxuria Brands, its brand management division.
