Issue Summary
Reconstructing bars to meet clean-label requirements is putting many of the go-to ingredients out of reach. From consumer-labled "natural" ingredients and gluten-free to alternative sweeteners, fruit inclusions, protein and more, nutritional bars are being reformulated to meet the burgeoning snack bar sector and consumer demands for transparency, healthy-positioned products and clean labels.
Table of Contents
Market Watch: Raising the Bar
Bars as an in-between meal snack will continue to spur snack bar growth, as will energy and nutrition bars thanks to an increased demand for healthy, clean-label products.
Clean-Label Bars
The ingredients formulators use to create the perfect nutritional bar are being questioned due to clean-label demands. Among the ambiguity of the term "natural," sweeteners' roles beyond flavor, the addition of protein and more, clean-label bars are introducing a new set of challenges.
The Last Bite
Food product designers are paying attention to the trends and taking advantage of strategies to develop clean-label nutritional bars.
Takeaways for Your Business
The inside scoop of growth in the global snack bar segment and what it means for bar manufacturers
The hunt for nature-base sweeteners that can replace HFCS in bars
How consumer trends are shaping the "new" snack bar with a healthy halo and a clean label
