Australia’s food industry will be left behind the rest of the world if it does not embrace innovation, according to a key food industry leader.
Russel Rankin, the founder of Food Innovation Partners and a principal innovation advisor and government sectors for the past 30 years, says innovation in Australia’s food sector had virtually ground to a halt, and has called on new Prime Minister Malcolm Turnbull to support the industry.
“Slim margins exacerbated by the cost of materials, labour, and logistics are making it extremely difficult for companies to invest in innovation. It is crucial that businesses make investment in innovation a priority, to ensure the Australian food industry continues to thrive and survive in the competitive global industry,” said Mr Rankin.
“I hope that prime Minister Turnbull and the new Minister for Industry, innovation and Science, Christopher Pyne, continue the support shown for innovation and growth in the food and agribusiness sector. this is the sector that can deliver economic growth for our country, to replace the declining contribution from the mining sector.”
Mr Rankin will be hosting the Australian Institute of Food Science and Technology’s annual innovation masterclass – ‘Innovate or Evaporate!’ – on 20 October at the William Angliss Institute of TAFE in Melbourne.
He says while Australian businesses were well supported by comprehensive network of innovation providers including CSIRO and Universities, government agencies, and financial providers, and further boosted by the recent establishment of the Federal Government’s new Food and Agribusiness Growth Centre, more still needed to be done.
“This latest initiative, along with others, will not be enough to reverse, or even slow, Australia’s declining food innovation scorecard. We need to connect all the current resources together in a cohesive way to deliver innovation at a business level,” said Mr Rankin.
“All players should be acting as facilitators, working together to develop and commercialise innovation that is driven by deep market and consumer insights.
“It is important to remember that innovation is only a success when a product is purchased by a consumer.”
Mr Rankin has highlighted two small companies as shining examples of recent success in Australian food innovation.