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Tassal innovates with salmon snack range, and a ‘salmon rasher’ breakfast option

Zoom in font  Zoom out font Published: 2015-11-09
Core Tip: Tasmanian salmon producer Tassal is one of Australia’s most innovative companies. The proof is in its latest product launches.
Tasmanian salmon producer Tassal is one of Australia’s most innovative companies. The proof is in its latest product launches.

Tassal has launched a innovative range of snacks that combines salmon with other foods.

At the same time, in the breakfast category, Tassal is challenging bacon with its own healthy salmon alternative, a ‘salmon rasher’.

The snacks range requires no heating or refrigeration and consists of the following options:

           Salmon and Beans
           Salmon and Quinoa
           Salmon and Rice

Each choice includes Tassal’s Tasmanian Atlantic Salmon and comes with a fork for convenience.

The snacking range is available now from Coles supermarkets with a recommended retail price of $4.29 per 185g serving.

At the same time as launching the new snacks range, Tassal has launched its new ‘Salmon Rashers’ designed for breakfast.

The rashers are ideal for pan-frying and are smoked in Beechwood chips for a smoky flavour.

Whilst the salmon is suited for breakfast Tassal says that it can also be used as part of a salad, pasta or sandwiches.

Tassal’s salmon rashers are available now from Coles and Woolworths with a recommended retail price of $9.99 per 200g serving.
 
 
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