The growing Muslim food and beverage market has drawn the attention of South Korean food companies; 41 of these companies are set to participate in the upcoming Gulfood 2016 fair in Dubai, reports the Ministry of Agriculture, Food and Rural Affairs.
The five-day exhibition, which will start on Sunday 21 February, is the world's second-largest food fair.
The ministry said the Muslim market has good growth potential because South Korean companies have, for the most part, been slow to tap into it.
"Local companies will set up booths within the Korea pavilion and show off such products as sweet persimmons, pears, various mushrooms and snacks," it said. "They plan to operate free tasting stands and hold cooking performances to attract interest."
Companies will focus on showcasing the high quality of local food products to win customers. The state-run Korea Agro-Fisheries & Food Trade Corporation will provide assistance in helping local companies arrange talks with potential buyers, the ministry said.
