Turmeric and authentic ethnic dishes are on top of the trending searches in the U.S., according to the recent “Think with Google: Food Trends 2016” report. Other produce items on the list of trending items are jackfruit, bitter melon, daikon radish, and cauliflower.
The report pulled top search information from January 2014 to February 2016 to pinpoint rising and falling trends in food.
In the “Food with Function” category, people are searching for information on food with nutritional benefits such as being a pre- or probiotic, an anti-inflammatory, or an immunity booster. Turmeric reigns the category as Americans are learning more about this “it” spice from its health benefits to how to consume it.
Also listed in this category are jackfruit, bitter melon, daikon radish, and cauliflower “rice”—chopped up cauliflower to use as a low-carb substitute for rice.