Euromonitor International, a leading global research firm, has ranked Ruchi Soya among the ‘Top 5 Packaged Food Companies in India.’ A recent report by the leading global research firm places Ruchi Soya in the fourth position in the packaged foods category, ahead of firms such as Parle Products, Mondelez India (formerly Cadbury), Nestle India and ITC among others.
According to Euromonitor, the Indian packaged foods market stood at Rs 2,572 billion in 2015, up about 15% from Rs 2,232 billion in 2014. As per the report, Amul continued to top the packaged foods market with 7.2% retail value share last calendar. Amul was followed by Mother Dairy at second position with a market share of 3.70 and Britannia at third position with a market share of 3.60. Ruchi Soya followed them closely to occupy the fourth position with a market share of 3.60 in 2015 up from 3.50 in 2014.
“The report is a testimony of consumer’s trust and increasing popularity of Ruchi Soya’s brands like Nutrela, Sunrich, Mahakosh, Ruchi Gold and Ruchi Star,” said Satendra Aggarwal, COO, Ruchi Soya Industries Limited.
“Over the last three years our performance has been very good in the packaged food category where we have achieved double digit volume growth. We expect this high growth rate to continue in future as well. By 2020, we are confident that we will be the second largest packaged food company in the country,” he added.
Domestic manufacturers like GCMMF, Mother Dairy Fruit & Vegetable, Ruchi Soya Industries among others dominated packaged food in 2015, whereas international players still have to understand the dynamics of the Indian consumer mindset observed Euromonitor International in its report.
