| Make foodmate.com your Homepage | Wap | Archiver
Advanced Top
Search Promotion
Search Promotion
Post New Products
Post New Products
Business Center
Business Center
 
Current Position:Home » News » Frozen & Deli Food » Topic

New report estimates 3/4 of US homes use frozen vegetables

Zoom in font  Zoom out font Published: 2017-02-28  Views: 16
Core Tip: According to market research firm, Packaged Facts, in their brand new report - Frozen Foods in the U.S.: Hot Meals, Sides, and Snacks, 6th Edition - frozen vegetables are used in three out of four U.S. households, and 60% use frozen potatoes.
According to market research firm, Packaged Facts, in their brand new report - Frozen Foods in the U.S.: Hot Meals, Sides, and Snacks, 6th Edition - frozen vegetables are used in three out of four U.S. households, and 60% use frozen potatoes.

Packaged Facts estimates that frozen food products in the collective categories of dinners/entrées, pizza, side dishes, and appetizers/snacks had overall sales of $22 billion in 2016, almost identical to the sales total four years prior.

While convenience may be thought of as the driving factor in purchase of frozen foods, quality and healthfulness are of paramount importance, reflecting the recent reformulating and repositioning of leading brands and the growing presence of emerging brands that emphasize these qualities.

This points to frozen food manufacturers' willingness to face the thriving fresh food market head-on by making the necessary formulation and marketing adjustments to remain competitively relevant. In addition, convenience may play a less decisive role than might be expected, as consumers simply assume that this is a feature automatically associated with frozen meal items reports groceryheadquarters.com.
 
keywords: frozen
 
[ News search ]  [ ]  [ Notify friends ]  [ Print ]  [ Close ]

 
 
0 in all [view all]  Related Comments

 
Hot Graphics
Hot News
Hot Topics
 
 
Powered by Global FoodMate
Message Center(0)