California Walnuts is raising awareness of the health benefits associated with omega-3 alpha-linoleic acid (ALA) while spotlighting the ways the versatility of walnuts can help increase the intake of omega-3 in the diet. Walnuts provide a plant-based source of omega-3 alpha-linolenic acid (2.5g/oz), which research indicates may play a role in heart health, brain health and healthy aging. In fact, a 2022 study published in Advances in Nutrition found that given the accumulating evidence on omega-3 ALA and cardiovascular-related outcomes, food sources high in ALA should be included as part of a heart-healthy dietary pattern.
While research continues to reinforce the health benefits of walnuts, they are also an easy food to incorporate into the everyday diet, whether as an on-the-go snack or as part of a meal. Many consumers are not aware that walnuts also shine as a plant-based, center-of-the-plate ingredient.
"We are kicking off our fourth annual global month-long campaign March 1 to highlight that walnuts are an incredibly functional and versatile food," says Robert Verloop, CEO.
The campaign features recipes, videos, social media content, digital advertising, in-store promotions and more.