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Current Position:Home » News » Frozen & Deli Food » Topic

Burger King Is the Worst When It Comes to Drive-Thrus, Study Shows

Zoom in font  Zoom out font Published: 2012-10-11  Origin: townandcountry-manchester.patc  Authour: Brian Feldt  Views: 224
Core Tip: A new study out by QSR Magazine rates restaurants based on their drive-thru quality. Wendy's and Chick-fil-A came in as the best while Burger King got poor marks across the board.
If you've driven through a Wendy's drive-thru recently, you've been graced with some of the best rate of service and accuracy in the business.
burger king
That's according to a new stidy from QSR Magazine, which unveiled its annual drive-thru study on Tuesday.

According to the magazine, the study determines the leading restaurant chains in several categories of drive-thru operations, such as wait time, service time, order accuracy, exterior appearance and speaker clarity. A group of six core chains were included in the study: Burger King, Chick-fil-A, Krystal, McDonald’s, Taco Bell, and Wendy’s.

Restaurants were visited between the lunch hours of 11 am and 2:30 pm, and between the dinner hours of 4 pm and 7 pm.

The findings may surprise those that frequent fast-food drive-thrus.

Wendy's was found to have the best average service time, with an average time of 129.75 seconds. That's more than a minute better, on average, than Burger King, and about 20 seconds better than the next best rated restaurant, Taco Bell (149.69 seconds).

When it comes to accuracy, Chick-fil-A leads the pack with a 92.4 percent accuracy rate. Burger King, again, came in trailing the field—its accuracy rate was 83 percent, the worst of all the restaurants rated.

Chick-fil-A also had the highest percentage of very friendly staff members while Burger King was found to have the least percentage of very friendly staff members.

How would you rate your local fast-food drive-thru? Have any horror stories to tell? Or maybe you've had a great experience?

Here's how the study panned out:

Average Service Time

Restaurant                       Average in Seconds
Wendy's                                129.75
Taco Bell                               149.69
Bojangles'                              171.61
Krystal                                   175.94
McDonald's                            188.83
Chick-fil-A                              190.06
Burger King                            201.33

Average Overall Accuracy

Restaurant                               Rate
Chick-fil-A                                92.4%
McDonald's                              90.9%
Taco Bell                                 91.2%
Wendy's                                  89.9%
Burger King                              83%
 
 
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