Kellogg has developed a sub-brand ‘Nourish’ under its weight management brand Special K and launched a single-serve hot cereal in the US.
The cereal comes in three flavors – maple brown sugar crunch, cranberry almond and cinnamon raisin pecan – all with nuts and seeds in a removable cap that can be stirred in.
The new pots mark the first hot cereal under the brand and are made with a wholegrain blend of quinoa, oats, barley and wheat at 190 calories.
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