SurePure, a global provider of liquid photopurification, has received approval for its photopurification technology as an alternative process to thermal pasteurization for milk and other dairy products from the Food Safety and Standards Authority of India (FSSAI).
The approval is expected to allow SurePure to commercialize the technology throughout India's fluid milk market.
SurePure has signed a multi-unit, multi-year royalty and distribution agreement with Indian rural supply chain solutions company Moksha Yug Access (MYA) recently.
Moksha Yug Access chief executive officer Harsha Moily said that the agreement will enable the company to offer processing alternative to Indian milk industry.
"This enables us to access a robust technology, which retains the integrity of milk while delivering milk in its most nutritious form to the consumers," Moily added.
"There are an estimated 70 million small dairy farmers in India, many of whom cannot participate fully in the formal economy. Our company and our Milk Route milk brand opens the door to a new era in Indian milk processing with the SurePure technology. We now await Product Approval from FSSAI."
SurePure sales and marketing vice president Steve Miller said: "We believe that the SurePure technology is ideal for the Indian dairy operating environment, enabling small- and large-scale producers alike to save money and improve the quality of the final product."
